Writing & Speaking

A man with gray hair and a beard wearing a green shirt, sitting at a desk with a computer and headphones, in a home office with framed artwork and a plant in the background.

Learn more about my StoryCraft approach and how you can use it too.

Founded on 20+ years of academic research, my unique ethnographic methodology translates complex cultural experiences into clear, grounded stories that convey what we value and believe and catalyse human connection.

Find out below how I share my approach on Substack and speaking at events.

And discover more of my writing.

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My writing on Substack

A space for ideas, fieldnotes and reflections on the power of story and human connection.

Learn more about my unique storytelling approach and how you can use it too.

Profile of a middle-aged man with gray hair and a beard, wearing a green uniform shirt, holding a white paper or document, standing indoors, smiling and looking to his right.

Public Speaking

I give audiences the confidence to craft their own stories.

Topics include:

  • The vital role of stories in rediscovering human connection in an increasingly post-human world;

  • My StoryCraft methodology and unique approach to ethnographic storytelling;

  • How brands, organisations, teams and individuals can apply my approach to convey meaning and emotion.

Need a practical storyteller with academic credentials? Let’s discuss possibilities:

My latest book

Creative Work Beyond Precarity explores how we can navigate meaning and identity together in an increasingly uncertain world.

Critics’ Reviews include:

"Creative Work Beyond Precarity serves as a guiding basis for researchers, students, policymakers and creative workers who seek to rethink their working conditions." Yosha WijngaardenThe Journal of Arts Management, Law, and Society